← All work
Culture·2026
Gema Festival
Visual identity and festival website for a music festival, built around a living sound-wave system.
- Client
- Gema Festival
- Role
- Visual identity, festival website
- Sector
- Culture
- Year
- 2026
The challenge
A music festival with a loyal local following and a new, much bigger venue. The identity had to scale from posters to a 30-metre LED wall without losing its edge.
Our approach
A sound-wave system that reacts to each artist's tempo. It is generated in code and runs on posters, the stage screens and a website that announces the line-up one day at a time.
Results
Sold out
in 9 days
24k
tickets across three nights
1
system
